{"id":7134,"date":"2016-03-29T11:07:35","date_gmt":"2016-03-29T09:07:35","guid":{"rendered":"http:\/\/www.luigi-bevilacqua.com\/en\/?p=7134"},"modified":"2023-11-30T09:20:29","modified_gmt":"2023-11-30T08:20:29","slug":"useful-beautiful-single-line","status":"publish","type":"post","link":"https:\/\/www.luigi-bevilacqua.com\/en\/useful-beautiful-single-line\/","title":{"rendered":"From useful to beautiful in a single line"},"content":{"rendered":"<p style=\"text-align: left;\">Today we\u2019re taking a trip to a theatre, and a little back in time. Because we\u2019re going to tell you how the soprarizzo Dec\u00f3 G\u00f6teborg velvet was born. So we have to pop over to Sweden.<\/p>\n<h2 style=\"text-align: left;\">Swedish fabric designs on Italian furnishing fabrics<\/h2>\n<p style=\"text-align: left;\">A pair of months ago we went to Stockholm and took part in the <a href=\"https:\/\/www.luigi-bevilacqua.com\/en\/tempo-italiano-bevilacqua-italian-interior-fabrics\/\" target=\"_blank\" rel=\"noopener\"><em>Tempo Italiano<\/em><\/a> festival. One of the velvets we showed during the event was the <a href=\"https:\/\/www.luigi-bevilacqua.com\/en\/project\/deco-soprarizzo-velvet\/\" target=\"_blank\" rel=\"noopener\">soprarizzo Dec\u00f3<\/a> G\u00f6teborg velvet. Which was designed for the theatre of the city it owes its name to: Gothenburg, in Sweden.<\/p>\n<p style=\"text-align: left;\"><img decoding=\"async\" class=\"aligncenter wp-image-7075\" src=\"http:\/\/www.luigi-bevilacqua.com\/wp-content\/uploads\/2016\/02\/Tessitura-Bevilacqua-Tempo-Italiano-Velluto-Deco.jpg\" alt=\"Tessitura Bevilacqua Tempo Italiano Velluto Deco\" width=\"600\" height=\"450\" srcset=\"https:\/\/www.luigi-bevilacqua.com\/wp-content\/uploads\/2016\/02\/Tessitura-Bevilacqua-Tempo-Italiano-Velluto-Deco.jpg 898w, https:\/\/www.luigi-bevilacqua.com\/wp-content\/uploads\/2016\/02\/Tessitura-Bevilacqua-Tempo-Italiano-Velluto-Deco-300x225.jpg 300w, https:\/\/www.luigi-bevilacqua.com\/wp-content\/uploads\/2016\/02\/Tessitura-Bevilacqua-Tempo-Italiano-Velluto-Deco-768x576.jpg 768w, https:\/\/www.luigi-bevilacqua.com\/wp-content\/uploads\/2016\/02\/Tessitura-Bevilacqua-Tempo-Italiano-Velluto-Deco-610x457.jpg 610w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p style=\"text-align: left;\">We\u2019ve already told you <a href=\"https:\/\/www.luigi-bevilacqua.com\/en\/roaring-twenties-decorative-fabrics\/\" target=\"_blank\" rel=\"noopener\">which are the features of Art Deco<\/a>, and this velvet encompasses many of them: wide curves, clear contrasts, basic geometric lines\u2026 In a word, it\u2019s typical of the age.<img decoding=\"async\" class=\"alignright size-medium wp-image-7129\" src=\"http:\/\/www.luigi-bevilacqua.com\/wp-content\/uploads\/2016\/03\/Velluto-deco-Goteborg-225x300.jpg\" alt=\"Velluto deco Goteborg | Tessitura Bevilacqua\" width=\"225\" height=\"300\" srcset=\"https:\/\/www.luigi-bevilacqua.com\/wp-content\/uploads\/2016\/03\/Velluto-deco-Goteborg-225x300.jpg 225w, https:\/\/www.luigi-bevilacqua.com\/wp-content\/uploads\/2016\/03\/Velluto-deco-Goteborg-768x1024.jpg 768w, https:\/\/www.luigi-bevilacqua.com\/wp-content\/uploads\/2016\/03\/Velluto-deco-Goteborg-610x813.jpg 610w, https:\/\/www.luigi-bevilacqua.com\/wp-content\/uploads\/2016\/03\/Velluto-deco-Goteborg.jpg 900w\" sizes=\"(max-width: 225px) 100vw, 225px\" \/><\/p>\n<p style=\"text-align: left;\">Well, which age? The velvet was designed and woven between 1932 and 1934. And it was conceived by the same mind that projected the theatre: the Swedish architect <strong>Carl G. Bergsten<\/strong>. Indeed, the high-end furnishing fabrics showing this pattern still cover the walls of the stalls and galleries in Gothenburg\u2019s City Theatre.<\/p>\n<p style=\"text-align: left;\">But not only.<\/p>\n<p style=\"text-align: left;\">Around 60 years later, a lady requested a jade green version of the same velvet, for her and her husband\u2019s home in San Francisco. The lady was <strong>Ann Getty<\/strong>, wife of the composer Gordon Getty. Maybe the surname isn\u2019t new to you: Gordon is one of the children of Jean Paul Getty, an oilman and founder of the Getty Oil Company.<\/p>\n<p style=\"text-align: left;\">But what\u2019s so special about the G\u00f6teborg velvet? Let\u2019s take a closer look at it.<\/p>\n<h2 style=\"text-align: left;\">Modern fabric patterns: how to merge the useful and the beautiful<\/h2>\n<p style=\"text-align: left;\"><img decoding=\"async\" class=\"alignleft size-full wp-image-1167\" src=\"http:\/\/www.luigi-bevilacqua.com\/wp-content\/uploads\/2014\/09\/12_8.jpg\" alt=\"soprarizzo dec\u00f2|Tessiture Bevilacqua\" width=\"382\" height=\"336\" srcset=\"https:\/\/www.luigi-bevilacqua.com\/wp-content\/uploads\/2014\/09\/12_8.jpg 382w, https:\/\/www.luigi-bevilacqua.com\/wp-content\/uploads\/2014\/09\/12_8-300x264.jpg 300w\" sizes=\"(max-width: 382px) 100vw, 382px\" \/>The ground is beige and completely crossed by a wide curve, cut on the top and on one side by a slanting and an upright band. The pattern is extremely simple and evokes the idea of movement that the artists of the Twenties and Thirties were so fond of.<\/p>\n<p style=\"text-align: left;\">From a textile point of view its peculiarity lies in the fact that the contrast between the pattern and the ground is produced by the light: by reflecting on <strong>areas woven in different ways<\/strong>, it shows different colours. Indeed, it is partly made of cut velvet and partly of uncut velvet: since the former absorbs light, it results darker than the latter.<\/p>\n<p style=\"text-align: left;\">So, here\u2019s a fabric where an old technique such as cut velvet joins modern patterns such as deco designs.<\/p>\n<p style=\"text-align: left;\">While projecting <a href=\"https:\/\/www.stadsteatern.goteborg.se\/in-english\/\" target=\"_blank\" rel=\"nofollow noopener\">Gothenburg\u2019s City Theatre<\/a>, Carl Bergsten therefore couldn\u2019t break up with <strong>the old and aesthetics<\/strong>. Indeed, he lived in the age of functionalism, the movement according to which the aspect of buildings had to mirror their purpose to the hilt. But he simply wasn\u2019t able to turn his back on beauty, in the name of functionality. And thanks to his love for aesthetics this pattern is now part of our archive.<\/p>\n<span class=\"et_bloom_bottom_trigger\"><\/span>","protected":false},"excerpt":{"rendered":"<p>Today we\u2019re taking a trip to a theatre, and a little back in time. Because we\u2019re going to tell you how the soprarizzo Dec\u00f3 G\u00f6teborg velvet was born. So we have to pop over to Sweden. Swedish fabric designs on Italian furnishing fabrics A pair of months ago we went to Stockholm and took part [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":7126,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[22,4],"tags":[144,45,46],"class_list":["post-7134","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-collaborations","category-fabrics","tag-deco","tag-motifs","tag-velvet"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Swedish fabric designs for the furnishing of a theatre<\/title>\n<meta name=\"description\" content=\"The architect Carl Bergsten designed the Art-Deco pattern of an Italian cut velvet handmade at Bevilacqua\u2019s for his Gothenburg City Theatre\" 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